Responsibilities
1. In-depth understanding of women's clothing industry market segments, including but not limited to: well-known women's clothing, designer women's clothing, boutique women's clothing, stylish clothing, celebrity e-commerce, etc. 2. Complete business or project construction, combined with Douyin Content characteristics, integrate internal and external resources, formulate industry strategies, and promote business model innovation 3. Hierarchical operation management of key merchants, formulate merchant development plans, marketing strategies, brand building, etc. according to business rhythms 4. Analyze business data, design and optimize Market promotion strategy, complete the excavation and establishment of benchmark cases/methodologies.
Qualifications
1. Bachelor degree or above, more than 5 years working experience in e-commerce platform or brand planning 2. Clear logic and methodology , have relatively good successful project cases in the past 3. Have strong learning ability, self-motivation and stress resistance, independent thinking, and good at summarizing 4. Have good industry insights and business innovation capabilities 5. Concern about content A good understanding of e-commerce, relevant work and project experience is preferred.
